design pioneer 101
WEBSITE FEATURING AMERICAN GRAPHIC DESIGN PIONEER LESTER BEALL FROM A FAMILIAL PERSPECTIVE
JARGON BOY DESIGN STUDIO LAUNCHES GRAPHIC DESIGN PIONEER LESTER BEALL’S WEBSITE FOR THE ESTATE OF LESTER BEALL. THE SITE WAS CONCEIVED WITH A VINTAGE-MODERNIST POINT OF VIEW, INSPIRED BY BEALL’S BOLD VISUAL LANGUAGE AND DYNAMIC LAYOUT COMPOSITIONS.
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radiology that’s rad
AMERICAN RADIOLOGY RESOURCE, A MEDICAL EQUIPMENT COMPANY NEEDED A NEW CORPORATE IDENTITY
JARGON BOY DESIGN STUDIO CREATED A NEW BRAND IDENTITY PROGRAM FOR THE BALTIMORE- BASED MEDICAL IMAGING EQUIPMENT SALES/MOBILE RENTALS COMPANY. THE VISUAL LANGUAGE CONVEYED A FORWARD-THINKING SENSIBILITY, WITH AN UPBEAT-MODERN TECHNOLOGICAL EDGE.
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stationery that’s prep’d
DFM STATIONERY NEEDED A BRAND IDENTITY THAT HAD A MODERN FEEL WITH A PREPPY EDGE
JARGON BOY DESIGN STUDIO BEGAN BY CREATING AN UPDATED MONOGRAM LOGO WITH A MODERN COLOR PALETTE AND PERIOD DETAILING. PATTERNS, CLASSIC ICONS AND TRADITIONAL FONTS WERE MIXED TOGETHER TO CREATE THE ENTIRE LOOK OF THE DFM IDENTITY PROGRAM.
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